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Xerox together with Bishara Est. held a two day seminar at the Crowne Plaza on 11th and 12th December in Oman. The Seminar showcased the latest Xerox’s Digital Printing Press products, Technologies and Solutions.
The sessions were held for two days where the day 1 was focussed on Digital Book Publishing and Unique Print applications for the Education and Government Verticals in Oman. The day 2 was focussed on the rapid transition of the traditional Offset Print jobs to Short-Run Digital Print opportunities and applications. During the session, there were case-studies discussed on digital workflows, 1:1 personalization, and colour management, among other Apps.
Senior Xerox Specialists from the UK and the Middle East conducted the interactive Seminars during the two days. They also addressed several of clients’ queries and highlighted new opportunities for them.
According to Bishara Est. spokesperson, “The very significant quality and feature improvements made by Xerox’ Latest Digital Printing Press Technology was an eye-opener for many of Oman’s leading professional printers who attended. There is, today, virtually no perceptible quality difference between digital and offset prints while on the other hand, Digital print technology offers a far lower price point and vastly enhanced features.”