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HP  announced a new portfolio for digital printing and embellishment of labels in any quantity for any application1, in another move to transform labels and packaging printing from analog to digital.  
HP also announced the HP Indigo GEM, the digital one-pass printing press for embellishing with foil, screen, tactile, varnish and other special effects, using one workflow, one operator, and one design file without the need for tooling; is now available for pre-ordering at Labelexpo. Integrated with the HP Indigo WS6800 Digital Press, the GEM produces  decorated labels more efficiently.  Pack Ready for Labels is a new solution supporting the production of high-resistance labels for household and chemical products with an upgraded Inline Priming Unit as an option was also exhibited at the show.