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Avery Dennison has created a label  which is engineered to bond with the tyre during the vulcanisation process and maintain lifelong adhesion and readability.
“The Avery Dennison solution consists of specially designed barcode tracking labels engineered to bond with the tyre during the vulcanization process and maintain lifelong adhesion and readability. These pressure-sensitive labels offer excellent abrasion and heat resistance, allowing the tyre to remain traceable throughout a customer’s supply chain. During the vulcanization process, this special PSA material would be triggered to have a chemical reaction with the tyre rubber, enabling it to bond the tyre surface permanently.” said Hans Eichenwald, senior product manager, Avery Dennison Europe. “Made of specially-selected materials, Avery Dennison’s tyre vulcanization labels enable bar code/thermal transfer printability, optimal adhesion and bonding to the green tyre during vulcanization. They withstand the pressure and heat of the curing process (up to 200°C), and resist chemical degradation from acids, bases, salts and low-fat solvents as well as abrasion for long-term durability.