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Color-Logic has certified Adcraft Labels for use of the Color-Logic process, making the Anaheim, California printer the first to be certified using a Mark Andy hybrid press configuration.
Color-Logic director of sales and marketing Mark Geeves said: "The certification test forms supplied by Adcraft and printed on its Mark Andy P7 hybrid press had a dramatic metallic color range and correctly demonstrated all Color-Logic decorative effects. The combination of white ink on metallic stock, together with Color-Logic decorative effects, yielded great visual appeal. In addition, many of the Color-Logic effects had an embossed feel produced by the hybrid process. In addition, the new Adcraft Color-Logic process provides decorative effects and security elements using only five inks."