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Cron has established a branch in Malaysia as it seeks to expand its reach in overseas markets.

Cron Asia is located in Serdang printing industrial park, Kuala Lumpur. Here, Cron demonstrates its product portfolio, intelligent printing system, and supporting services including pre-sale, sale, after-sales training and technical support.

The CRON EZC intelligent printing system is a digital ink supply control system. Through standardization of file design, pre-press process, intelligent platemaking and the printing process, Cron claimed EZC can help converters save paper, ink and time, and improve production efficiency.

On-site demonstration of EZC during the opening of Cron Asia was welcomed by customers from Thailand, Indonesia and others in Southeast Asia, some of whom signed on the spot.

Cron Asia will cover South Asia, West Asia and Southeast Asia to further expand the company’s overseas business jointly with Cron operations in Europe and the Americas.