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Inpap has been participating since the beginning of the Paper Arabia show. Talking to PrintWeek MEA, chief manager, Shaukat Ali Khan said: "We are increasing our arms in China now and building more brands, as there are lots of investment in new machines and technology. We sell all products by brand. Initially we had work hard to establish the brand but the reason of success is that we analyse everything before selling. We go to the paper mill and interact. We are choosing smaller mills and remain consistent. Also we are giving exclusive brands in individual countries to protect their interest.

"ME will always be a potential market as it is import dependent. But people will be buying paper from the companies which are consistent is their supply," he said.

The Inpap is doing a volume of 62k Mt per year which is established in 2005 and has 20 employees. Inpap expects 30% growth next year. They have products like WF, coated, speciality, publishing grades, packaging grades and photocopy papers.