Bobst and industry partners Apex International, Atlas Converting, COIM, DEC Impianti, Kodak, Reifenhäuser and Rossini, convened in Cairo, Egypt, to meet representatives of the Egyptian flexible packaging and label converting industries who attended the roadshow at the Fairmont Heliopolis & Towers hotel.

Co-hosted by the Bobst’s agent in Egypt, Sidhom Co., the event gathered around 100 participants, who braved a day of inclement weather to be present, as did representatives of local financial institutions. The event provided the opportunity for delegates to hear from world-leading equipment and consumables manufacturers about the advantages and opportunities provided by the latest technologies and processes for the production of flexible packaging and labels, as well as enjoying the networking sessions that the day also offered. The equipment presentations spotlighted the performance and technologies of printing and converting equipment.

“Despite the economic and political uncertainties, demand for flexible packaging is growing and the local industry continues to make progress,” commented Roy Obeid, Zone Business Director, Bobst Business Unit Web-fed.